Ji Won Choi

Seoul-born, Oklahoma-raised, New York-made, Paris and Milan-cultivated, Ji Won Choi is a cultural collage of the places she has lived and is inspired by. Passionate about different cultures, she celebrates their uniqueness while bringing them together to promote positive change. Fueled by a contemporary creative edge, bold aesthetics, and an underlying commitment to sustainability through a ‘made-for-all’ attitude, the brand is an exploration and celebration of craft and heritage with a passion for highlighting world cultures and local influences.

Eligible American Express Cardmembers* receive 25% off and gift equivalent to USD 100 for purchase equivalent or greater than USD 1000 with promo code AMEX25 at jiwchoi.com online store. Offer terms apply.


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